What is Purple Finch? The York County Economic Alliance weighs in on project code names

Last week, we got a visit from our friends at the York County Economic Alliance.

This is a purple finch. Juvenile illustration by Lauren Boyer.

More than a year ago, the organization was created when the York County Chamber of Commerce and Economic Development Corporation combined forces.

But I’m not here to talk about serious stuff like that.

If you want all the nitty gritty blah blah on the transition, feel free to call Sean Adkins or read one of his articles.

Of course, I could use this opportunity to share important business community excitement with you. But I choose to share this:

Purple Finch.

Nope. It’s not the new YCEA mascot.

It’s the name of the project that brought Church & Dwight to Jackson Township in 2009.

You see, the YCEA works with relocation firms. Those relocation firms help companies that might be considering numerous sites, including York County, to start an operation.

But sometimes, these companies don’t want anyone — including YCEA officials — to know their identities in the initial stages of a relocation.

So, they give the relocation plans nifty monikers.

Hence, Purple Finch.

The Church & Dwight project actually had two names. Before Purple Finch, it was Project Renaissance.

It’s the same deal with Johnson Controls.

Earlier this year, York County officials approved a tax increment financing district in Hopewell Township to incentivize the manufacturer’s relocation to the southern end of the county.

The Milwaukee-based company said it was also considering a site in Hunt Valley, Md.

That top secret plan was called Project Global. Not as funny as Purple Finch, but hey. They can’t all be winners.

So, in the spirit of the YCEA, I’m going to start naming my own projects.

Look out for my next story.

It’s called Project Orange Underpants.

Here’s the full video from the YCEA’s visit to the York Daily Record/Sunday News editorial board:

Video streaming by Ustream

 

About Lauren Boyer

I'm a Business Reporter for the York Daily Record/Sunday News. I cover banking, investing and all sorts of manufacturing, from companies like Harley-Davidson to mom-and-pop operations. I don't go anywhere without my iPad or a large cup of coffee. Contact me with story ideas at 717-771-2062 or lboyer@ydr.com.
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