October’s month-long promotion of Pennsylvania wines drove sales of wines from Commonwealth wineries up 31 percent at Fine Wine & Good Spirits stores, the Pennsylvania Liquor Control Board said.
More than 41,600 bottles of wine from Pennsylvania was sold at the board’s stores in October during Pennsylvania Wine Month, the PLCB said. The bottles sold for a combined $466,000. They were part of the more than 506,700 bottles of Pa. wines, worth a combined $5.5 million, the board’s stores sold in 2014.
“We took a very proactive approach this year in partnering with the Pennsylvania Winery Association to promote Pennsylvania wine during Pennsylvania Wine Month and it clearly made a difference,” PLCB Chairman Joseph E. Brion said in a statement. “We’re thrilled with the results and will continue to look for ways to support in-state wineries. It’s good for the overall economy and its good for our consumers.”