FlipSidePa.com has a new look and regional focus

FlipSide’s website recently got a makeover — a very beautiful one, I might add.

The reason for the change? Southcentral Pa. readers need a sleek, easy-to-use website to find the best entertainment the area has to offer. And, our current site wasn’t doing the trick. So, we gathered FlipSide’s visual, technical and editorial experts to create a site that caters to our audience — whether that’s bros looking for beer or moms looking for family-friendly festivals.

First, we made some design changes — created more white space and slimmed down elements that had too much play on the old site. For example, to find links to our social media platforms and the newsletter, you can now go the top left of our new site and click the appropriate image.

Just to get a quick comparison of the new style of the site, here is a screenshot of the old site:

old flipside site

Here is what the new site looks like:

new flipside website

The site is still packed with area entertainment events — family friendly and those for the nightlife crowd. But, we’ve added new features, too.

A big change that we introduced is a new calendar. It will show you most popular events for our area and provides a variety of ways to search for what you are looking for. Also, you have the option to add your own event!

flipside calendar

We also have some new navigation tabs that will make your life a lot easier. For those of you looking for entertainment news in a particular area, click on our Region tab. It drops down to offer the latest updates from York/Hanover, Lancaster/Lebanon, Chambersburg, Harrisburg/Hershey and Baltimore.

For foodies who want to go directly to restaurant features and cocktail recipes, click on Food & Drink.

Want to find out what big concerts are coming? Click the Music tab for that and features on local artists.

Enjoy visiting galleries or the theater? Click the Arts tab.

Need to know the latest Miley Cyrus stint? Click Pop Culture – it’s not always about Justin Beiber, we swear.

For slideshow junkies, we now have a FlipSide media center that will show off all of our great images from concerts, festivals, art shows and more entertainment events. If you send us some good photos, those might also be featured. The media center lives right on our new homepage, so you will never miss seeing an awesome slideshow.

media center flipside

As we report the best in entertainment news for Southcentral Pa., we are also shooting video. So, don’t miss the new video feed on the homepage that’s full of short video clips you don’t want to miss.

So, click around our fresh new site and let us know what you think!

Then, come celebrate the changes with us March 22 at CoWork155 in downtown York. We can talk about the site, but this is meant to be a celebration! There will be live music, food and plenty of entertainment. Fill out the registration form now to secure a spot at the party and for a chance to win a prize!

About Ashley May

FlipSide editor. York County native. Fashion enthusiast. Social media junkie. I take my lattes with soy and whip. Follow me on Twitter @ashleymaytweets.
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