Coco has a six pack.
The beloved Hershey Bears mascot dropped a few pounds before taking the ice for the first home game in October. But Coco’s new look for the Bears’ 75th anniversary season is about more than a smaller jersey.
“When so many of his friends visited Hershey for the AHL All-Star Game, Coco discovered that like any other aging mammal, he had a ‘weighty’ problem,” said Melissa Stradnick, public relations manager for Hershey Entertainment.
So the Bears decided to revive its ongoing commitment to health and wellness through the team ambassador.
“This is an opportunity for Coco to live by example with a fit lifestyle thanks to a healthier diet and an increased amount of exercise,” Stradnick said.
Coco is serving as a role model for members of Coco’s Kids Club, but adults are getting in on the action, too. Fans who watched “Get Fit with Coco” promotional videos of the bear’s training plan were encouraged to eat better and commit to more exercise.
To find out how he went from fat to fab, check out this Q&A with everyone’s favorite local hockey mascot:
No Sweat, York: Have you resisted eating honey — and did you replace the sweet treat with something healthier?
Coco: I’m a bear, remember? There is no way I could completely give up honey! And honey does have quite a few health benefits. But everything in moderation, right? So, now I make sure I’m getting my fruits and veggies along with my honey. And when I really do need something sweet, a few Hershey’s Kisses really satisfy my craving!
No Sweat, York: How often do you work out?
Coco: I work out every day with the Bears, and when they are away, I make certain to be active at least 60 minutes a day!
No Sweat, York: What other exercises do you enjoy aside from ice skating and playing hockey?
Coco: Well, I always make sure I stretch before I do any exercising, to help prevent injury. Besides skating and hockey, I enjoy weight lifting and jogging, either around town or on a treadmill if the weather is bad. Practicing my dancing for the music breaks during hockey games is great exercise too!
No Sweat, York: Did you have to get a smaller uniform for the 2012-13 season?
Coco: Yes! That was a very exciting benefit to losing weight! I used to have to have a goalie jersey altered to fit over my stomach, now I can wear a regular-sized jersey!
No Sweat, York: Do you have any advice for young cubs about how to be healthier?
Coco: Keep moving! Put the video game controllers down and go outside and play with friends, and drink lots of water to stay hydrated! Eat your fruits and veggies. Remember that sweets are best in moderation. Jumping up and down and cheering for the Hershey Bears at Giant Center is also a great way to be active!