Category Archives: Foundational documents

Newsroom culture of excellence, foundational document No. 10: Understanding digits in the digital world

This graphs shows growth of our Facebook audience from four counties – York, Adams, Franklin and Lebanon – and beyond. Many journalists will tell you that math wasn’t their best subject. In fact, some will say they got into journalism … Continue reading

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Year-end stats show York Daily Record is getting it right more often

In an earlier blog post about the foundational values of the York Daily Record/Sunday News, Editor Jim McClure showed that accuracy is a prime target for us. Among our 14 Core Operating Competencies, accuracy stands clear and tall. Here’s how … Continue reading

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Newsroom culture of excellence, foundational document No. 9: Resetting job descriptions to digital

This is a generic job description for journalists at the York Daily Record/Sunday News. These descriptions have been retooled from a print-centric emphasis to digitally oriented functions. A problem with this: As soon as they’re issued, they become dated with … Continue reading

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Newsroom culture of excellence, foundational document No. 8: Changing the course of the copy desk

Click to see full graphic.   It’s time to change and expand the roles of one of the most traditional areas of the newsroom — the copy desk. These are the folks who, traditionally, put the finishing touches on the … Continue reading

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Newsroom culture of excellence, foundational document No. 7: An editing plan for breaking news

This is the York Daily Record/Sunday News’ phased plan to deploy editors and other journalists to push out breaking news content – and to interact with readers. (Click on image to see complete plan.) The plan assigns duties for editors … Continue reading

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Newsroom culture of excellence, foundational document No. 6: How we grow our audience at the YDR

Traditionally, newspapers measured their success in circulation – the number of papers sold each day. That’s how most of us referred to newspapers around the country. “Hey, I heard Bob got a job at the Baltimore Sun. They’re over 200,000, … Continue reading

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Newsroom culture of excellence, foundational document No. 5: Breaking news in a multiplatform environment

When deadline is ever-present and technology advances at a lightning pace and the needs of your audience shift from story to story and day to day, it is hard to establish a pattern of what you expect from yourself and … Continue reading

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Newsroom culture of excellence, foundational document No. 4: Story budget aims toward digital

This is part of the York, Pa., Daily Record/Sunday News daily news budget, an oft-referenced tool in our newsroom. Several years ago, we reshaped the budget to reflect our growing push to put our stories and photos on a multitude … Continue reading

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Newsroom culture of excellence, foundational document No. 3: What do you expect?

The York Daily Record/Sunday News’ Core Operating Competencies are designed to help new journalists in our newsroom understand our culture. They also serve as a brush up for veteran journalists. See three other panels that make up these competencies below. … Continue reading

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Newsroom culture of excellence, foundational document No. 2: Plotting product lines

This diagram shows the spread of ‘product lines’ operated by the York Daily Record/Sunday News/York Newspaper Company. One recent addition to the resource list near the top: The offerings of the Pennsylvania/New Jersey  Journal-Register news organizations – in Norristown, West … Continue reading

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