The Creativity Unleashed logo is atop its Facebook page devoted to this idea: ‘We are America’s Industrial Art and Design Capital.’ It was introduced to York in December 2014. It caught the eye of Chris Hertig, a York County resident, and that kicked off an engaging and important discussion about Creativity Unleashed on the ‘Fixing York’ Facebook page. Also of interest: Tin man ponders York County’s past, present and future.
Chris Hertig has a lot of good ideas about community and history and life in York County.
So I always check out his guest columns in the York Sunday News and his posts on social media.
Here was one recent Hertig post on Fixing York, a York Daily Record-moderated Facebook group devoted to improving the quality of life in the city:
“Check this out!
“I never heard of this until recently.”
He pointed to this Facebook page – York County: Creativity Unleashed – and the logo atop this page.
I waited a few days to see what type of engagement or response his post received from the page’s 1,500 fans.
The arts community is flourishing in York, but one rarely hears a reference to the themes of ‘Creativity Unleashed’ or ‘America’s Industrial Art & Design Capital.’
So I underscored some of the Creativity Unleashed ideas, spawned by consultant Roger Brooks just over five years ago, before the Fixing York audience.
Here’s that dialogue, edited and excerpted:
Another concrete illustration of Creativity Unleashed: Melanie Gaskins brings new technology, her iPad, to old-fashioned free hand art in painting a portrait of Martin Luther King. York has been good at bringing technology (often big machines) to bear on problems to create solutions.
Jim McClure: “That this post didn’t gain much ‘like,’ ‘sharing’ or ‘commenting’ love might be another indication that the Creativity Unleashed idea put up by consultant Roger Brooks didn’t formally catch on. The idea is illustrated by the image below: You have a mural pointing to York’s industrial past in which craftsmen worked with their heads/hearts/hands on the east side of a growing Marketview Arts venue for contemporary artists/designers, who work in the same way as their forebears. The creativity of the past and present shake hands. Yet even without the stickiness of the formal Creativity Unleashed brand, the growing arts community is helping define the city. Still, it seems the city – and the county for that matter – is in search of identity. Hershey has chocolate. Gettysburg, an epic battle for freedom. Lancaster, Amish and tourism. What is our brand? What do we stand for? What personality do we present? How do our residents – and visitors – interact with us?”
Continue reading “Creativity Unleashed at 5: Growing arts/design community is helping define York, Pa, but is the brand driving that?” »